WE all love some gorgeous themed nightwear, and since Valentine’s Day is coming up, fashion chains are going all out for the special day.
And shoppers are racing to Primark to get their hands on their new “cutest” range that has dropped in stores recently.
Shoppers have been gushing over Primark’s Valentine’s Day PJs[/caption]
The new set can be picked up for £15 in stores across Scotland[/caption]
And regardless of whether it’s a Valentine’s or Galentine’s for you this year, their latest drop is the perfect addition to any plans.
The new nightwear on the rails has been causing a frenzy among fans after the bargain retail giant showed it off on social media.
Many have already hailed one gorgeous set as being the “perfect” must-have to get in the spirit for the romantic occasion.
The Satin Heart Pyjama Shirt and Shorts Set can be picked up for just £15 in stores across Scotland.
The shirt stops at the waist and has short sleeves, while the shorts come down to the thighs and have a drawstring waist.
They come in ivory and are covered in adorable little red hearts.
Describing the PJs on their website, Primark bosses said: “Create a cute and timeless nighttime look with this satin pyjama shirt and shorts set.
“The sleepwear duo includes a classic button-down PJ shirt with a revere collar, chest patch pocket, and short sleeves.
“To match, the set also boasts a pair of shorts that benefit from an elasticated waistband with a drawstring tie at the front.
“Both pieces are cut from soft and silky satin for a comfortable feel that ensures easy all-night wear.
“Pair these PJs with fluffy slippers for an extra cosy vibe!”
Primark excitedly shared photos of the new set with followers on Instagram.
Staff captioned the post: “You and these pyjamas are meant to be”.
And shoppers have flocked to the comments to praise the new range with many saying they “love” the PJs.
One person said: “The cutest”.
Another added: “Perfect”.
Someone else posted: “I bought it! Love it!”
While a fourth chimed in: “Cuteee!”
And a fifth commented: “Happy PJs!”
Why is Primark the place to go for bargains?
JUST how does Primark do it? Continue delivering on-trend items at such incredible prices? According to bosses, it’s down to four points.
- They “sell a lot of items” – Thanks to that, they are able to make savings by buying in bulk for their 191 UK stores
- They “do very little advertising”
- While their clothes offer the “latest trends”, they “don’t use expensive hangers, tags or labels”.
- And lastly, they try to be “as efficient as possible when transporting products from factories to stores”. This includes things like asking “suppliers to pack our t-shirts so they are ready to go straight on shelf”.
For more information about how Primark keeps their costs so low, and are able to deliver such amazing bargains, visit the Primark website.
